I don't disagree with a lot of what you are saying, Fenring. I would count on consumer monitoring, consumer outrage, and advertiser pressure to keep ISP and ubiquitous service providers in line.
A world of AT&T deciding to arbitrarily block IP addresses would not be one I would stand for, it smacks of Chinese level controls. AT&T hiding all gun websites, for instance. Or Verizon hiding all muslim websites.
We're not remotely there, in my opinion. And the only thing scarier than that is having the government regulate what is or is not acceptable.
I would be in favor of more transparency rules. If someone gets banned or blocked, they should have a recourse. The case for violating terms of service should be clearly laid out, and subject to more due process. What we have now definitely is a little more like civil forfeiture when carried out by the government. We suspect you of doing bad things, we're going to take away your property and livelihood, but you can have it back in a couple of years. Something more similar to a due process should be demanded.
When you look at Alex Jones, this is all out there. His statements can't really be construed as anything other than a call for violence. I know people will disagree, but cmon. "Now is the time to act on the enemy before they do a false flag"?
I would also generally support a system where enforcement of such rules is less haphazard and more open. When someone gets a certain amount of complaints, it should go up for review no matter what group they are railing against. Death threats and wishing to see someone dead in general as a rule should be punished - of course that will put 40% of users in Facebook jail (never mind the abhorrent YouTube commentaries). That's the corporate dilemma. The more people suspended or kicked out, the more critical mass they have to migrate to MeWe or Gab.
In my opinion, they are trying to take on a couple of high profile controversial figures to try and set a new standard. It turns out that Jones and a few others like Milo are the most vitriolic call-to-action type people. LGBT groups generally aren't calling for people to get their rifles ready to shoot people who won't accept them.